The journey to a more sustainable future is far from easy, but one the LEGO Group is committed to undertaking. Chief Operating Officer Carsten Rasmussen shared an op-ed discussing the importance of collaboration and innovative thinking on the road to a greener future.
Category: News
LEGO Ideas 21358 Minifigure Vending Machine final design unveiled
LEGO Ideas has revealed its latest set, 21358 Minifigure Vending Machine. The set has 16 minifigures, many of which reference fan-favourite LEGO themes with new colours for Classic Space astronauts, new factions for LEGO Castle and easter eggs abound for lesser known themes like Fabuland and Paradisa.
LEGO City reveals 60473 The City Tower, releasing June 2025
LEGO City has revealed one of its flagship sets for summer 2025: 60473 The City Tower. 60473 is a combination of the many subthemes that make up LEGO City, all rolled up into a single set packed with action.
Free LEGO polybags and magazines this month with Blocks
LEGO magazine offers free LEGO brick polybag sets and magazines with monthly subscriptions available this week. A 12-month subscription grants one free polybag and a special edition magazine, while a 24-month subscription provides two polybags and three magazines. Promotions end on March 23. Subscribers can enjoy exclusive content, discounts, and monthly prize draws.
LEGO Icons reveals 10351 Sherlock Holmes: Book Nook for June release
LEGO is launching 10351 Sherlock Holmes: Book Nook on June 1, featuring a unique miniature world for book lovers. Comprising 1,359 pieces and priced at £109.99 / $129.99 / €129.99, the set includes intricate details like Sherlock’s apartment and various hidden clues, crafted by designer Antica Bracanov and her colleagues.
Back to the beginning in LEGO 10354 The Lord of the Rings: The Shire
LEGO Icons 10354 The Lord of the Rings: The Shire will be available on April 2, featuring 2,017 pieces and retailing at £229.99 / $269.99. Exclusive minifigures include Bilbo and Frodo, alongside others, in a detailed depiction of Bilbo's 111st birthday celebration. Pre-orders before April 8 come with a free additional set.
LEGO Pokémon is coming in 2026
The LEGO Group and The Pokémon Company International have partnered to introduce LEGO Pokémon sets in 2026, merging LEGO's play system with the Pokémon universe. Executives express excitement about the collaboration's potential to engage fans, showcasing shared values of creativity and fun, and promising unique experiences for both LEGO and Pokémon enthusiasts.
Sales of LEGO sets almost double over five years
In 2024, the LEGO Group achieved record sales and revenue, nearly doubling figures from 2019, with a 93% consumer sales increase against an 11% industry growth. CEO Niels B Christiansen highlighted investments in sustainability and strategic partnerships. Pre-tax profit grew slower than revenue due to these strategic expansions and initiatives.
LEGO Super Mario 72037 Mario Kart – Mario & Standard Kart announced
The LEGO Group is releasing the detailed Super Mario 72037 Mario Kart set for adults on May 15, featuring 1,972 pieces and retailing for £139.99 / $169.99 / €169.99. The set includes a posable Mario figure, his kart, and a display stand. Bespoke elements enhance the design to capture the classic character.
Six LEGO Bluey sets are coming in June
The LEGO Group and BBC Studios have partnered to launch six LEGO Bluey sets, set to debut on June 1. These sets celebrate the popular animated series, featuring characters and scenes from Bluey's adventures. Designed for young builders, they aim to foster creativity and family interaction through play.