A new LEGO Harry Potter land and hotel is coming to LEGOLAND, so budding wizards will be able to step into a blocky presentation of the Wizarding World.
LEGOLAND Deutschland Resort in Germany is going to get the first ever LEGO Harry Potter land and accommodation. The initial announcement from Merlin Entertainments and Warner Bros. Discovery Global Experiences keeps things vague, with more details promised in 2026.
It’s not clear if there will be any rides in the land or if the accommodation will be a full hotel. For example, Star Wars had a decade in LEGOLAND theme parks through a walk through Miniland experience, as rides would have conflicted with Lucasfilm’s licensing agreement with Disney theme parks. Harry Potter has rides at Universal theme parks, which may preclude rides from LEGO theme parks and lead to something similar.
The accommodation could be a full Harry Potter themed hotel, or simply rooms based on the franchise within larger LEGOLAND Deutschland Resort hotels.
“Partnering with Warner Bros. Discovery Global Experiences is the ultimate showcase of what we do best – transforming the world’s most iconic brands into memorable, immersive experiences for millions of guests,” said Merlin Entertainments CEO Fiona Eastwood.
“Our longstanding partnership with the LEGO Group has already delivered joyful moments of play for families, and now, by bringing the wizarding world to life in brick form at LEGOLAND, we’re raising the bar for creativity and innovation like never before. We’re incredibly excited to unveil LEGO Harry Potter on an epic scale, as we accelerate the growth of LEGOLAND Resorts and elevate them into world-class destinations.
“This partnership launches at our Resort in Germany and marks Merlin’s largest-ever single investment into an existing site, reflecting our strategy to prioritise locations with the greatest growth potential. I can’t wait to see our brilliant creative teams come together to bring this magical new land to life, enchanting fans with spellbinding adventures and iconic characters.”
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Fiona’s comments suggest that once Harry Potter has arrived at LEGOLAND Deutschland Resort, the character and franchise will be coming to more LEGOLAND destinations around the world.
“Working alongside Merlin Entertainments and the LEGO Group over the years has always led to unforgettable and unique experiences for fans and we are thrilled to extend the partnership with one of our most beloved franchises,” said Warner Bros. Discovery Global Experiences EVP Peter van Roden.
“We are always looking for new ways for the millions of Harry Potter fans around the world to extend the magic and further connect with the iconic films. This new destination will allow fans to step into in the familiar LEGO Harry Potter aesthetic they have been constructing for years and physically experience the wizarding world like never before.”
The LEGO Group first launched Harry Potter sets in 2001 and is about to launch a new range of products for 2026. Recently, the theme delivered the sizable 76457 Hogsmeade Village – Collectors’ Edition.
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