LEGO Friends is celebrating the theme’s 10th anniversary this year and Blocks has a LEGO magazine to mark the occasion that you won’t want to miss.
It was 10 years ago that LEGO Friends launched as a new theme for girls. To mark the anniversary, this special LEGO magazine features an exclusive interview with Senior Design Director Rosario Costa and Creative Director Fenella Blaize Charity, both having been part of the theme since the beginning. They explain how it was developed for girls and how it has grown to be a product line for all children (and big children).
If you think you already know everything there is to know about LEGO Friends – you don’t! As part of the feature, we have new stories and insights into this evergreen theme, including the original codename, logo development examples and how Belville impacted what it would be. Plus, you can enjoy exclusive concept art and design sketches published for the very first time.
Get your copy now, or save some money and take out a subscription. Everyone who subscribes by March 2 can be in with a chance of winning one of five 21332 Sonic the Hedgehog sets!
There’s also a Mod Squad showing how to display 10294 Titanic in really fancy style. Instructions cover a big, full display base, a smaller plaque and an iceberg. Whether you want to spend big bucks on bricks or keep it low key, we can enhance the look of your LEGO liner.

The designers of 10297 Boutique Hotel provide a tour of the luxurious accommodation and show early digital concept images that are quite different to the finished modular. We also gets the inside scoop on the delightfully wacky 80032 Chang’e Moon Cake Factory set from Monkie Kid – bunny mech questions are answered.
It’s not all new stuff though, as Blockstalgia returns to Classic Space. Benny will be delighted when he sees the selection of nostalgic memories, classic sets revisits and instructions for a modern rendition of 6890 Cosmic Cruiser.
Packing out the rest of the 116 pages are a guide to building minifigure scale aquariums, a debate on whether there’s too many large LEGO sets getting released, a look back at Scala dolls, top 10 Friends sets and much, much more.
Blocks is giving away five LEGO Ideas 21331 Sonic the Hedgehog sets! To be entered into the prize draw and to get Blocks magazine delivered every month – ahead of the shops – check out the money-saving subscription deals available.
Everyone who subscribes to the print edition by March 2 will be in with a chance of winning (existing print subscribers will automatically be entered into the prize draw).