How LEGO play tests work – the SMART Brick in action

LEGO Senior Interaction Designer Rina Shumylo explains the concept of playtesting and demonstrates how it works in practice. At Bricktastic Manchester 2026, LEGO Senior Interaction Designer Rina Shumylo took the stage to demonstrate how the LEGO Group thoroughly test all…

Free LEGO Star Wars lightsaber model at UK LEGO Stores

LEGO Stores in the UK will offer a free LEGO Star Wars lightsaber make-and-take build in March, letting fans build their own mini lightsabers to add to their collections.

LEGO Star Wars 75446 Grogu Mandalorian Apprentice coming for the new movie

Another tie-in LEGO Star Wars set for the upcoming The Mandalorian & Grogu movie has been revealed: 75446 Grogu (Mandalorian Apprentice). The new set is the third iteration of Baby Yoda as a large, brick-built character.

LEGO Star Wars The Mandalorian & Grogu sets unveilled

Star Wars The Mandalorian & Grogu is coming to theatres soon, so the LEGO Group revealed five new sets to tie-in with the duo's big screen debut. Sets include a new Razor Crest, a New Republic X-Wing, an Imperial AT-RT, a unique Anzellan spacecraft and a BrickHeadz set.

Five more LEGO Star Wars SMART Play sets revealed

LEGO SMART Play's launch on March 1, 2026 is going to be even bigger than expected: Five additional LEGO Star Wars sets have been revealed. These SMART Brick-compatible sets include Luke's Landspeeder, the Millennium Falcon, Yoda's Hut, an AT-ST and the Mos Eisley Cantina.

LEGO magazine Issue 136 features 42221 NASA Artemis Space Launch System

The latest issue of the premium LEGO magazine, Blocks Issue 136, features a cover interview with Technic Model Designer Olav Krøjgaard and explores the LEGO Technic 42221 NASA Artemis Rocket. It offers insights, fan creations, bite-sized builds, and exclusive subscription perks, making it essential for LEGO enthusiasts interested in space and design.

Six ways we want to see the LEGO SMART Brick revolutionise play

The LEGO SMART Brick is already changing the way people think about LEGO Play, but how can it go beyond the initial reveal of lights and sounds and truly revolutionise play? Blocks lists six hopes for the future of LEGO SMART Play.

A discussion about the LEGO SMART Brick – is it the future?

Graham E. Hancock and Daniel Konstanski explore LEGO SMART Brick, a new innovative system featuring the technology-infused SMART Brick that enhances physical play without screens. Unlike previous LEGO digital integrations, it aims to engage children more deeply while maintaining tactile creativity. Does it limit creativity? Will it succeed in the long term? The experts talk about the pros and cons, the risks and opportunies that SMART Play presents.

The LEGO SMART Brick has been 60 years in the making

The LEGO Group's new SMART Bricks and SMART Play platform mark a 60-year ambition to integrate electronics into LEGO bricks. While the current technology has taken a decade to realise, early concepts focused on creating conductive bricks and eliminating wires for power transmission. Designers explored various methods to achieve this, revealing a long history of innovation in enhancing play experiences.

Unveiling LEGO SMART Play and the SMART Brick in London

The LEGO Group launched LEGO SMART Play in London, showcasing the innovative SMART Brick designed to enhance children's play by integrating technology, such as sound and light. LEGO Senior Vice President Core Business Lena Dixen, LEGO Senior Vice President New Business Federico Begher and The Walt Disney Company Senior Vice President EMEA Claire Terry explained the concept behind the SMART Brick and how it forms the basis of a new LEGO system. The initial products are Star Wars themed and aim to provide engaging play experiences with sturdy models.