Gotta build ’em all! LEGO Pokémon takes over Blocks Issue 138

Blocks magazine celebrates LEGO Pokémon’s launch and the franchise's 30th anniversary in its Issue 138. The edition features an exclusive interview with Model Designer Peter Carmichael, insights on Pokémon sets, a feature on the creation of LEGO Masters Academy, the origins of Castle Forestmen and more. Special subscription deals, including a free LEGO polybag and a chance to win a Pokémon set, are available for a limited time.

LEGO Stores to host free Star Wars droid building event

Children will have an opportunity to test out the new LEGO SMART Brick while building their own Star Wars droids during a workshop at North American LEGO Stores on March 21.

LEGO SMART Play Star Wars demo with the designers

The LEGO Group has introduced SMART Play and the SMART Brick in new Star Wars sets, enhancing play through interactive features like battles and character actions. Key designers demonstrate the technology, which integrates with models to create engaging experiences. Eight new sets have launched, with three including the SMART Brick, enriching play for children who want to explore the Star Wars galaxy.

LEGO SMART Play London launch draws in little Star Wars fans

On March 1, the LEGO Store at Leicester Square celebrated the launch of LEGO Star Wars SMART Play sets with an event featuring Stormtroopers. Kids, many in costumes, eagerly tested the new sets, which include 'All-In-One' options with a SMART Brick and others with SMART Minifigures.

How LEGO play tests work – the SMART Brick in action

LEGO Senior Interaction Designer Rina Shumylo explains the concept of playtesting and demonstrates how it works in practice. At Bricktastic Manchester 2026, LEGO Senior Interaction Designer Rina Shumylo took the stage to demonstrate how the LEGO Group thoroughly test all…

Five more LEGO Star Wars SMART Play sets revealed

LEGO SMART Play's launch on March 1, 2026 is going to be even bigger than expected: Five additional LEGO Star Wars sets have been revealed. These SMART Brick-compatible sets include Luke's Landspeeder, the Millennium Falcon, Yoda's Hut, an AT-ST and the Mos Eisley Cantina.

Six ways we want to see the LEGO SMART Brick revolutionise play

The LEGO SMART Brick is already changing the way people think about LEGO Play, but how can it go beyond the initial reveal of lights and sounds and truly revolutionise play? Blocks lists six hopes for the future of LEGO SMART Play.

A discussion about the LEGO SMART Brick – is it the future?

Graham E. Hancock and Daniel Konstanski explore LEGO SMART Brick, a new innovative system featuring the technology-infused SMART Brick that enhances physical play without screens. Unlike previous LEGO digital integrations, it aims to engage children more deeply while maintaining tactile creativity. Does it limit creativity? Will it succeed in the long term? The experts talk about the pros and cons, the risks and opportunies that SMART Play presents.