LEGOLAND Windsor Resort has partnered with Ferrari for a new interactive build experience that will involve building race cars, scanning them and then seeing them speed around a virtual racetrack.
A new attraction is coming to LEGOLAND Windsor Resort this summer that will allow young racers to build, test and scan their own Ferrari race car designs. The digital track that they’ll test the vehicles out on is the renowned Pista di Fiorano.
To provide a sense of place and a fun photo op, they’ll also be a life-sized Ferrari on show. For the youngest of builders, there’ll be DUPLO bricks on hand for a more old school approach.
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‘We’re extremely excited about this unique and full throttle partnership,’ says LEGOLAND Divisional Director Helen Bull. ‘Welcoming Ferrari to the LEGOLAND Windsor Resort is a big moment for us – ‘I’m looking forward to testing the drive and creativity of all our guests at the new Ferrari Build and Race attraction this Summer.’
The theme park is currently open on select dates with limited attractions, before a full-on reopening for 2023 on March 17. The new Ferrari Build and Race experience won’t open then though, it will come during the summer.