The LEGO Group is promoting the festive spirit with a new Christmas brand video featuring a 12-year-old named Eddie, who reunites with family through play. The ad emphasizes the importance of creating memories together, featuring a playful remix of Lionel Richie's "Hello." The campaign aligns with the Build To Give initiative that sees the Danish company donating LEGO sets each year.
Category: News
LEGO Speed Champions 77252 APXGP Team Race Car from F1 The Movie announced
The LEGO Group will launch the 77252 APXGP Team Race Car from F1 The Movie on January 1, 2026, as part of its Speed Champions line. Priced at £29.99 / $34.99 / €34.99, the 268-piece set features a black-and-gold car model, two driver minifigures, and a wrench accessory.
New LEGO Marvel 2026 sets revealed including Spider-Man builds
The LEGO Group will launch six new Marvel sets on January 1, 2026, inspired by Spider-Man and the Avengers Infinity Saga. Featuring characters like Ghost Rider and Venomized Wolverine, these sets offer a mix of playability and display options, appealing to collectors with detailed designs and various minifigures like Venomized Wolverine and Ghost Rider.
LEGO Marvel 76344 Iron Man Mark 3 Collectors’ Edition revealed
The LEGO Group will launch the Marvel 76344 Iron Man Mark 3 Collectors’ Edition on January 1, 2026, featuring a detailed display model of Iron Man’s iconic red and gold suit with 1,297 pieces. Priced at £119.99 / $129.99, the set includes a unique Iron Man minifigure and emphasises both display quality and posability. Senior Model Designer Aaron Newman explains how the set was his passion project from start to finish.
LEGO bricks are coming to Animal Crossing: New Horizons
Animal Crossing: New Horizons is set to receive a significant update coinciding with the Nintendo Switch 2 launch. Players can expect enhanced graphics, new multiplayer settings, and a free Version 3.0. Key features include the Kapp’n family Resort Hotel, LEGO brick-themed content, and customization options, available January 15, 2026.
LEGO The Smurfs set officially announced
A new LEGO set inspired by The Smurfs will likely be released in 2026 or 2027, allowing fans to build Smurf Village. Created by fan Half Blood Baron through LEGO Ideas, the digital model features iconic characters and charming details. Ten thousand users supported the concept, leading to the LEGO Group's professional design team now adapting it for official release.
LEGO Daft Punk Concert may be on the way
Daft Punk may soon have an official LEGO set . Patrick Harboun's "Daft Punk Concert" concept has garnered 10,000 votes on Ideas and is in the "Parking Lot" for further exploration. Daft Punk are celebrated for their iconic music and influence.
LEGO The Golden Girls may be on the way
LEGO is considering creating an official LEGO set based on the iconic sitcom The Golden Girls. A fan-designed concept has gained enough traction on LEGO Ideas for further assessment. The set would likely include character minifigures, allowing fans to recreate memorable scenes from the beloved 1985 series.
LEGO Ideas The Old Man and the Sea set may be on the way
The Old Man and the Sea, a LEGO Ideas project based on Ernest Hemingway's novel of the same name, has been placed in the LEGO Ideas Parking Lot to undergo further review in order to determine whether or not it will become an official LEGO Ideas set.
LEGO Downton Abbey officially announced
LEGO has announced a Downton Abbey building set based on Highclere Castle, celebrating the series' elegance and architecture. Designed by fan Sebastian Veselka, the set will include iconic rooms and characters. Expected in 2026, it honours the show's legacy as the final movie screens in cinemas, joining other upcoming Ideas sets.