The LEGO Group and Olivia Rodrigo collaborated to promote new Editions sets at Los Angeles' Licorice Pizza store, where attendees experienced a surprise appearance from the artist. Fans are invited to participate in a global treasure hunt for 333 limited-edition LEGO vinyl records, to promote the five new LEGO sets coming on August 1.
Tag: 43029 Olivia Rodrigo’s Concert Moon
LEGO Olivia Rodrigo collection to launch with five new sets
The LEGO Group is launching five new Olivia Rodrigo sets on August 1. Each set features unique themes, minifigures, and references to her music and career. The collaboration aims to celebrate Rodrigo's artistry while allowing fans to explore and connect through creative building experiences. Rodrigo herself has been involved with the design of the LEGO sets.