The LEGO Group is launching a new series of Olivia Rodrigo sets including minifigures of the superstar as part of the Editions theme.
It turns out that LEGO Editions is not just for sports related sets, but also for music. Five new Olivia Rodrigo sets are launching on August 1 and some of them are available to preorder now at LEGO.com.
The LEGO Olivia Rodrigo sets promise to deliver “iconic looks and stories”– but also, in a way that will please the most obsessive fans, “hidden references” too. The recording powerhouse recently released a new album, you seem pretty sad for a girl so in love, as she continues to build on her enormous fanbase of preteen and teenage girls.
Accordingly, the five new LEGO sets are all targeted at that age range:
43031 Olivia Rodrigo’s Dual Guitar
Pieces: 1,228
Minifigures: 2
Price: £109.99 / $119.99
The buildable guitar set splits the design between an acoustic and an electric guitar, celebrating the different styles of music that Rodrigo records. It is inspired the GUTS world tour and associated festival gigs, with a secret compartment that reveals hidden stage scenes and backstage details. 43031 Olivia Rodrigo’s Dual Guitar also includes two different Olivia Rodrigo minifigures – one ready for an intimate acoustic set and another ready to storm the stage.
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43028 Olivia Rodrigo’s Vinyl
Pieces: 360
Minifigures: 1
Price: £24.99 / $34.99
Fans of old school records can build a replica vinyl record with LEGO bricks, then decorate it with references to Rodrigo’s catalogue as well as a minifigure of the artist herself. 43028 Olivia Rodrigo’s Vinyl features callbacks and references to music that audiences will recognise, plus “clues hinting at what’s still to come.”
43029 Olivia Rodrigo’s Concert Moon
Pieces: 679
Minifigures: 1
Price: £44.99 / $49.99
This LEGO set builds the moment from the GUTS world your in which Olivia is raised above the audience on a giant moon prop. That’s only a small section of the model though, as it sits on top of a buildable turntable with vinyl record – and there are several functions incorporated into that, including a dial on the side that rotates the record.
43029 Olivia Rodrigo’s Concert Moon includes hidden drawers and picture holders, making it a practical item as well as a vibrant display model.
43030 Olivia Rodrigo’s Secret Storage
Pieces: 1,085
Minifigures: 1
Price: £69.99 / $79.99
Despite the boring name, this set is actually a display model made up of icons relevant to a musician’s life, with several that are specific to Rodrigo herself. There’s a bright red guitar from her 2025 festival appearances, a red megaphone inspired by the GUTS tour, a notebook that references the lyric books from SOUR and much more. 43030 Olivia Rodrigo’s Secret Storage includes a unique Olivia Rodrogo minifigure that can be placed within the TV set.
11507 Olivia Rodrigo’s Flower Bouquet
Pieces: 400
Minifigures: 0
Price: £39.99 / $49.99
This set is unique in that is branded as part of both Editions and Botanicals. The colour scheme is influenced by the singer (so lots of purple), as are some of the element choices – stars to present her commercial success and guitars as petals because guitars. It’s the first time that there has been a Botanicals set influences by a specific person.
It seems that the LEGO Group are catering to the hardcore Livies who love obsessing over every line rather than casual fans of her music, as 11507 Olivia Rodrigo’s Flower Bouquet promises to feature “hidden meanings and little surprises inspired by Olivia’s songwriting world”.
“I’ve always loved hiding little details and meanings in my music and videos, so working with the LEGO team to bring something that fans can actually build and explore together has been so exciting,” Olivia Rodrigo says of the new LEGO sets. “There are so many pieces of my world inside these sets – little nods to songs, memories, outfits and moments that mean a lot to me.”
Rodrigo started her career as an actor with roles in productions including High School Musical: The Musical: The Series. Since becoming a recording artist she has released three albums, Sour, Guts and you seem pretty sad for a girl so in love.
She has won three Grammy Awards, seven Billboard Music Awards and the Brit Billion Award for achieving over one billion digital streams in the UK. She had a few allegations of plagiarism throughout her career, retroactively crediting other artists as contributors to several of her songs.
According to the LEGO Group’s announcement, Rodrigo was actively involved in the design of the models. “From the beginning, we wanted this collection to feel like something fans could explore over time,” explains Senior Design Manager and Product Lead Amy Corbett. “Every detail – from the outfits, minifigure expressions and smallest symbols – was designed to reflect moments from Olivia’s world and her energy in a way that invites discovery. It was about capturing not just how things look, but how they feel to her fans.”
For some years the LEGO Group has identified music as what the company refers to as a ‘passion point’ and has been working to come up with a product range that properly represents it in building sets. Like many of the Editions World Cup and Formula 1 sets, the Olivia Rodrigo sets focus on the parasocial aspect of the industry and intense fandoms that develop around certain megastars.
“Olivia Rodrigo has created a world that fans feel deeply connected to – one filled with emotion, individuality, creativity and discovery,” says Chief Product & Marketing Officer Julia Goldin. “With this collection, we wanted to celebrate the passion Olivia brings to every lyric, every hidden clue and every album, while giving fans a meaningful way to connect with her. This collaboration is about more than recreating moments – it’s about inspiring fans to build, explore and express themselves through storytelling and creative building.”
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